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Newly Released Salesforce Marketing-Cloud-Email-Specialist Exam PDF

Salesforce Certified Marketing Cloud Email Specialist (MC-202) Questions and Answers

Question 41

A marketer has created a primary data extension that contains all active subscribers with fields containing key demographics and subscriber attributes. Each week, there are up to 10 teams that send to segments of their subscriber base.

What should they use to ensure they have fresh data for these sends?

Options:

A.

A nightly automation with a filter activity

B.

A verification step In the send automation

C.

An approval process for sending

Question 42

Northern Trail Outfitters Is building a data extension that will store preference data for theits subscribers.

Which settings should be enabled to allow a SQL Query Activity to update the data extension?

Options:

A.

Is Sendable

B.

Nullable

C.

Primary Key

Question 43

A marketer needs to send emails to the creative team for proofing as part of an email campaign.

Which feature should help achieve this as an automatic flow?

Options:

A.

Subscriber Preview

B.

Approval Workflow

C.

Content Builder Approvals

Question 44

NorthernTrail Outfitters (NTO) sends 500,000 emails per month and shares its sending domain and IP with other customers.

Which action ensures NTO's sending reputation remains intact?

Options:

A.

Implement an SAP with Private Domain and a Dedicated IP.

B.

Request three Dedicated IPs to spread out the sending volume.

C.

Request a Private Domain to leverage SPF and DKIM authentication.