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Marketers Marketing-Cloud-Email-Specialist Exam Dumps

Salesforce Certified Marketing Cloud Email Specialist (MC-202) Questions and Answers

Question 13

The marketing team at Northern Trail Outfitters is concerned about its email deliverability rates over the last three months.

Which remediation tactic should be used to improve deliverability?

Options:

A.

Increase the frequency of email sending to boost engagement.

B.

Broaden segmentation criteria to reach more diverse audiences.

C.

Scale back sending for specific ISPs until the issue subsides.

Question 14

A marketer is preparing to send out the weekly newsletter, but they're unable to see the

email address that they would like to send from.

Where should a marketer go to see a listof all email addresses and domains that are verified

for sending?

Options:

A.

From Address Management

B.

Send Classifications

C.

Domain SSL Certificates

Question 15

Northern Trail Outfitters (NTO) was unable to process coupon codes for several days, which caused customers to complain about their experience. NTO would like to apologize by offering an upgraded coupon to help improve customer satisfaction

What should NTO do to automate the process of finding its affected customers?

Options:

A.

Filter the data based on a specific date range.

B.

Use Einstein engagement scores to identify affected users.

C.

Query the data using a specific date range parameter

Question 16

A marketer needs to personalizean email with dynamic content using data from the Open Data View and data from the Purchase Data Extension.

What should be used to source the data from these different sources?

Options:

A.

Attribute Group

B.

SQL Query Activity

C.

Data Filter