Passed Exam Today Marketing-Cloud-Developer

Regarding Populations in Contact Builder:

• Populations need to be added to an Attribute Group (B)- This is necessary to define the relationship between the population and the associated data extensions and attributes.
• No more than three Populations should be created (C)- Creating more than three populations can lead to performance issues and complexity in managing contacts.

References:

• Salesforce Marketing Cloud Contact Builder
• Populations in Contact Builder

To ensure a blank email will not be sent when creating a complex dynamic email with multiple sections and content blocks, the developer shouldconfirm every version has default content (D). This practice ensures that if any dynamic content fails to load or meet the conditions, the default content will be displayed, preventing a blank email from being sent.

References:

• Salesforce Marketing Cloud AMPscript Guide
• Salesforce Marketing Cloud Dynamic Content Best Practices

To retrieve subscribers who were sent emails with names starting with "TEST," we need to join the_Joband_Sentsystem data views on theJobIDfield and filter by theEmailNamefield using aLIKEcondition.

• Join Condition: The correct join condition between_Joband_SentisON J.JobID = S.JobID. This ensures that we are linking the job and sent data correctly.
• EmailName Filter: We useJ.EmailName LIKE 'TEST%'to filter for emails whose names start with "TEST".

SELECT*FROM_Job JINNERJOIN_Sent SONJ.JobID=S.JobIDWHEREJ.EmailNameLIKE'TEST%'

Content Builder uses the REST API to manage content within Salesforce Marketing Cloud. The REST API allows developers to create, update, retrieve, and delete content assets, making it suitable for cross-channel campaign functions.