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Microsoft MB-260 Exam With Confidence Using Practice Dumps

Exam Code:
MB-260
Exam Name:
Microsoft Dynamics 365 Customer Insights (Data) Specialist
Vendor:
Questions:
118
Last Updated:
Nov 22, 2024
Exam Status:
Stable
Microsoft MB-260

MB-260: Microsoft Certified: Customer Data Platform Specialty Exam 2024 Study Guide Pdf and Test Engine

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Microsoft Dynamics 365 Customer Insights (Data) Specialist Questions and Answers

Question 1

You are configuring data unification for a new Microsoft Dynamics 365 Customer Insights implementation. Individual consumers are the primary target audience.

You define several match rules that include address data and other personal identifiers. These match rules did not perform as well as expected in your first unification run.

You need to improve the match results before your marketing team starts using the system.

Which two data enrichments should you consider implementing to improve the match results? Each correct answer presents a complete solution.

NOTE: Each correct selection is worth one point.

Options:

A.

Enhanced addresses provided by Microsoft

B.

Identity provided by LiveRamp AbihTec

C.

Enhanced company data provided by Microsoft

D.

Azure Maps provided by Microsoft

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Question 2

Your organization's marketing team is in the process of mapping tables and attributes in the data unification process of Dynamics 365 Customer Insights - Data. They need your help with this task.

You need to explain to the marketing team how Customer Insights - Data handles the mapping of semantic types for table attributes.

Which two statements should you convey? Each correct answer presents part of the solution.

NOTE Each correct selection is worth one point.

Options:

A.

Attributes that are automatically mapped to a semantic type cannot be remapped to a custom semantic type.

B.

The Review mapped fields section shows all attributes for which a semantic type is automatically identified.

C.

Attributes must be mapped to the semantic type of ID in order to be used as a primary key for the table.

D.

The Define the data in the unmapped fields section shows attributes that are not automatically mapped to a semantic type.

Question 3

Your organization is using Dynamics 365 Customer Insights - Data to create segments to be exported and used in Dynamics 365 Customer Insights - Journeys through the default integration. One of the segments is of all customers belonging to a store location that is closing.

You are asked to delete this segment from Customer Insights - Data. When you do this, you receive an alert warning you that this segment Is still used in a customer journey in Customer Insights - Journeys.

You need to advise the marketing team on what will happen if you proceed to delete the segment

What should you tell the marketing team?

Options:

A.

The segment will be deleted in Dynamics 365 Customer Insights - Data, but the segment will remain In Dynamics 365 Customer Insights - Journeys.

B.

The Dynamics 365 Customer Insights - Journeys journey will stop for all contacts.

C.

The Dynamics 365 Customer Insights - Journeys journey will stop for all contacts In the segment.

D.

The system will display a warning and recommend deactivation of the segment in the Dynamics 365 Customer Insights - Journeys journey first.