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Accredited Professional Marketing-Cloud-Intelligence Reddit Questions

Salesforce Marketing Cloud Intelligence Accredited Professional Exam Questions and Answers

Question 5

An implementation engineer is requested to create the harmonization field - Magician

This field should come from multiple Twitter Ads data streams, and should follow the below logic:

Using the Harmonization Center, the engineer created a single Pattern for Campaign Name. What other action should the engineer take to meet the requirements?

Options:

A.

Create a second Pattern for Media Buy Name and apply two Classification Rules (one for ‘Messi’ and another for Ronaldo’) for the final Harmonized

Dimension.

B.

Create a second Pattern for Media Buy Name

C.

Create a second Pattern for Media Buy Name and add a validation list (with the two values) for the final Harmonized Dimension.

D.

Create a second Pattern for Media Buy Name and apply a Classification Rule (with the two values) for the final Harmonized Dimension

Question 6

An implementation engineer has been asked to perform QA for a standard file ingestion, done by the client.

The source file that was ingested can be seen below:

The number of rows added to this data stream is 3. What could have led to this discrepancy?

Options:

A.

All fields are mapped except for the Media Buy Key.

B.

All fields are mapped except for the Creative Name

C.

All fields are mapped except for the Media Buy Name.

D.

All fields are mapped except for the Campaign Key

Question 7

A client's data consists of three data streams as follows:

Data Stream A:

The data streams should be linked together through a parent-child relationship.

Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.

The client would like to have a "Site Revenue" measurement.

This measurement should return the highest revenue value per Site, for example:

For Site Key ‘SK_C_2’, the "Site Revenue" should be $7.00.

When aggregated by date, the "Site Revenue" measurement should return the total sum of the results of all sites.

For example:

For the date 1 Apr 2020, "Site Revenue" should be $11.00 (sum of Site Revenue for Site Keys ‘SK_C_1' ($4.00) and ‘SK_C_2’ ($7.00))

Which options will yield the desired result;

Options:

A.

Option #1 & Option #4

B.

Option #1 & Option #3

C.

Option #2 & Option #3

D.

Option #2 & Option #4

Question 8

An implementation engineer has been asked to perform a QA for a newly created harmonization field, Color, implemented by a client.

The source file that was ingested can be seen below:

The client performed the below standard mapping:

As a final step, the client had created the field ‘Color’. As can be seen, it is extracted from the Creative Name (after the ‘#’ sign).

For QA purposes, you have queried a pivot table, with the following fields:

* Media Buy Key

* Media Buy Name

* In View Impressions

The final pivot is presented below:

Options:

A.

A Harmonized dimension was created via a pattern over the Creative Name.

B.

A calculated dimension was created with the formula: EXTRACT([Creative_Namel, #1)

C.

An EXTRACT formula (for Color) was written and mapped to a Media Buy custom attribute.

D.

An EXTRACT formula (for Color) was written and mapped to a Creative custom attribute.