Free and Premium Salesforce Pardot-Specialist Dumps Questions Answers

Video Pages

Linked Instagram Pages

Company Pages

Personal Pages

True

False

True

False

When they run through completion actions

When an automation rule runs

When a prospect fills out a form or form handler

When the prospect visits a Pardot landing page

Check the Profile tab to make sure the prospect has the right drip program profile.

Check the Audits tab to see if the prospect was on the correct lists when the email was sent.

Check the Lifecycle tab to confirm whether the prospect entered the drip program before the email was sent.

Check the Overview tab to determine whether the prospect is unmailable.

Check the Lists tab to determine whether the prospect is on the recipient list or any suppression lists.

Five accounts per platform

One account per user role, per platform

There is no limit of accounts per platform

One account per platform

Form

Form Handler

Through automation rules.

Through scoring model changes.

Through completion actions.

All of the above.

Use the Simple Export option

Use the Express Export option

Copy and paste the information from the Prospect table into Excel.

You have to export all the fields. Pardot doesn't allow you to choose only the default fields.

An Express Export includes all default prospect fields, scores, and grades but does not include custom fields.

Email clicks on the text version of the email are outperforming clicks on the HTML version of the email

High click rates indicates that the email subject line should be the focus of the email content.

Low click rates encourage the user to optimize content or link placement in other email sends.

High open rates indicates that prospects are interacting with the content.

The prospect can match the criteria multiple times and the action runs each time.

The action can only run once per day on the prospect.

The prospect matches the criteria once, but the action runs multiple times.

The prospect matches the criteria once and the action runs once.

The prospect would receive an error message.

The form would be displayed on the page once again.

The prospect would be redirected to a thank-you page.

The thank-you content would continue to be shown.

Create one page action with comma-separated URLs.

Set the page action URL as https://www.lenoxsoft.com/products/B

Create three separate page actions, one for each URL.

Set the page as a priority page in Pardot.

List membership

Email open

Custom redirect click

File download

Prospect grade

True

False

True

False

Lifecycle and Profile

Activities and Audits

Activities and Lifecycle

Profile and Audits

3,000

2,500

4,000

3,500

Alexa rank

BBB score

News article mentions

Number of inbound links

Number of indexed pages

Rule

End

Trigger

Action

Yes, automation rules run every time.

No, an automation rule will only affect a prospect one time

An automation rule can match a prospect more than once if you enable Repeat Rule. Otherwise, an automation rule will only affect a prospect one time.

Multiple users cannot edit the same email template at the same time

Always click Save and Exit or Save Draft and Exit to commit your changes and close your session before ' someone else edits it

Update the same draft at the same time since the system will recognize updates made by both users

Create two different drafts and merge them through the Email flow process to bring updates from both drafts into one

The number of prospects who clicked the unsubscribe link

The number of prospects who replied to the email to ask to be removed

The number of prospects who opted out via the email preference center

The number of prospects who marked an email as spam

The visitor is now a prospect.

A visitor submits a conversion form

A cookie is applied

The prospect's activity history is available to view in Pardot

Visitors access your company website

E C B A D

E B A D C

View all Segmentation lists

Navigate to the prospect list and select "Mailable Prospects"

View the sync queue

Navigate to the overview section

Create an automation rule based on the specific webpage.

Add a completion action on the landing page.

Adding a page action and Pardot tracking code on the page.

Adding a page action on the form.

75

50

200

100

Campaign, Company, Email, Score

Account, Email, Profile, Score

Campaign, Email, Full Name, Profile

Campaign, Email, Profile, Score

Use a segmentation rule to add prospects to a list

Use a dynamic list to add prospects to a list

Use a completion action to add prospects to a list

Use an automation rule to add prospects to a list

Create and publish an email template

Create an email template draft

Create an operational email

Create a list email draft

Automation rule and completion action

Segmentation rule and completion action

Dynamic list and automation rule

Completion action and dynamic list

Profile

Automation Rule

Pardot Score

Dynamic List

Create a page action

Create a segmentation rule

Use a Tag

Create an automation rule

C

D

B

A

Automation settings

Scoring rules

Prospect's Audits tab

Lifecycle report

Unsubscribing from an email

Printing an email

Clicking a link in an email

Opening an email

Forwarding an email

The rule will run once and must be re-run for prospects to match again.

The rule will continuously look for prospects who match the criteria.

The rule will evaluate their entire prospect database for matches.

The rule will unmatch prospects that no longer match the criteria.

Enable HTTPS

Honeypot Technique

Dependent Fields

reCaptcha

True

False

Using an Automation Rule

Using a Completion Action

None of the above

Using a Segmentation Rule

Contact Accounts

Lead Accounts

Persons Accounts

True

False

Copy the original Engagement Program

Change the wait time for the template

Delete the old sent email

Pause the Program

If the deleted prospect is imported into Pardot with the same email address

If the deleted prospect visits a web page

If the deleted prospect re-converts by filling out a form with the same email address

The Opportunity must have the "Pardot" record type.

The Opportunity must be sourced by Pardot marketing activities.

The Opportunity must have a Contact Role that is syncing to a prospect in Pardot

The Opportunity must be created by a Sales user who is also a user in Pardot.

reCAPTCHA

Kiosk/Data Entry Mode

Progressive Profiling

“Not you”? Link

Progressive Profiling

Email Validation

Kiosk/Data Entry Mode

Dependent fields

Marketing

Sales Manager

Sales

None of the above

Pardot landing pages related list section

Engagement History component

Pardot Activities Visualforce page

Salesforce Activities section

The prospect will immediately progress down the "Yes" path since the email was opened.

The prospect will progress down the 'Yes' path after waiting 1 more day since the email was opened.

The prospect will progress down the 'No' path after waiting l day since the email open did not occur on day 3.

The prospect will immediately progress down the No' path since the email open did not occur on day 3.

Set them up as a Marketing user and then control how many emails can be sent.

You can't send one-to-one emails out of Pardot.

Set them up as a one-to-one email user only

Set them up as a Sales user in Pardot

The Grade as it includes personal information about the prospect.

The Profile as It reflects LenoxSoft's ideal customer.

The Campaign as it references the prospect's first touch point.

The Score as it shows activities taken by the prospect.

Download an eBook

Open a Pardot email

Submit a Pardot form

Watch a video hosted in Wistia

Submitting a form

Opening an email

Clicking a custom redirect

Unsubscribing from email

The process of determining when a prospect is ready for follow up from your sales team.

An automated set of actions that ensures your sales team gets a steady stream of purchase-ready prospects.

The process of determining when a prospect is ready for follow up from your marketing team.

Page action

Custom redirect

Campaign tracking code

Landing page

Twitter

Instagram

Facebook

LinkedIn

Snapchat

2

3

1

4

Copy

Assign

Delete

Edit

Form Handler

Form

When possible, send emails on Monday mornings in order to stay top of mind throughout the week.

Establish a consistent, predictable cadence for your email communications.

Send plain text only emails in order to increase engagement rates.

Make sure that all emails have a high image-to-text ratio.

Dynamic content

Custom redirect

Layout template

Stock template

Updating a formula field in Salesforce

Updating a field on a Contact record that does not have an email address

Opening a one to one email

Making field changes to a Lead or Contact record

Less than 5%

More than 20%

Less than 10%

More than 10%

Can see users and groups

Creating new lists, forms, landing pages and send list emails.

Prospect management

Can only import prospects

None of the above

The client has a visitor filter set up to filter activities from their IP address. Completion actions do not occur on filtered visitors.

The 'email' form field was set up to exclude free email addresses, so even though they submitted the form successfully, the Gmail address they used prevented the completion actions from running.

The client did not un-pause the completion actions.

Kiosk mode was enabled on the form, so completion actions did not run.

Enterprise Edition and lower

Standard Edition and higher

Professional Edition and higher

Form Handler

Form

Adding a completion action to register prospects on the form.

Creating a segmentation rule to register prospects based on the form submission.

Creating an automation rule to register prospects based on the form submission.

Adding a form completion action as criteria for a dynamic list to be used as a recipient list.

Segmentation rule

Profile

Completion Actions

Manually

The Pardot sync checkbox is checked

The first and last name fields are not empty

The Pardot URL field is not empty

The lead/contact URL in Salesforce contains "Pardot"

WebEx

Adobe Connect

ReadyTalk

GoTo Webinar

AnyMeeting

An email that is recognized, but returned to the sender because the recipient's mailbox is full.

An email that is recognized, but returned to the sender because the mail server is temporarily unavailable

An email that was sent to a prospect marked as opted out because they visited the unsubscribe page.

An email that permanently bounced back to the sender because the address is invalid.

Text

Email with valid server

Emails not from ISPs and free email providers

Email

Lead field

Contact field

Form report

Conversions report

List email report

Prospect lifecycle report

The Dashboard

The Sent Emails Page

The System Preferences Page

Admin-Domain Management