AD0-E406 Questions Bank

Adobe Target Business Practitioner Expert Questions and Answers

Question 5

When running a test the marketing manager sees that the test has reached a confidence level of 87% and has a 4.2% lift Excited for the success. The manager wants to stop the test accept the results, and move on to a new test.

What advice should be given to the manage! about ending the test at this point?

Options:

Let the test run because there is sufficient evidence that there is a difference in conversion

Let the test run because there is weak evidence that there is a difference rates.

Stop the test because there is a strong evidence that there is a difference m conversion

Question 6

When testing an XT Activity with experiences targeted to 'US Visitors'. "Canada Visitors’’, and "All Visitors", the following occurs:

The Adobe Target Business Practitioner always qualifies for the "All Visitors' Experience but is expecting to see the "US Visitors" Experience.

What might be causing this behavior? (Choose two.)

Options:

The Business Practitioner previously qualified for the "All Visitors' Experience.

The Business Practitioner's geo location does not match conditions for 'US Visitors".

"All Visitors' n a higher priority Experience.

All Audiences must be mutually exclusive, so this Activity is invalid.

Question 7

The product team wants to determine whether a ‘viewed also viewed’’ or bought also bought’’ Recommendations logic would drive product views.

What is the correct way to test both Recommendations Criteria?

Options:

Create a new Recommendations activity, and in the Targeting page change the Control traffic allocation to 50%.

Create a new A/B test activity, and in the Targeting page select the two Criteria.

Create a new Recommendations activity, and in the Experiences page pop-up select the two Criteria.

Question 8

The optimization team decided to test headline variations on a page. The Adobe Target Business Practitioner received snippets the styling properties.

How should this task be done in the Visual Experience Composer?

Options:

Copy the values from the code snippets and paste them into the layout panel.

Copy and paste the code snippets into the CSS Editor.

Ask the development team to add the code to the CSS of the site.

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Adobe Target Business Practitioner Expert Questions and Answers

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