Accredited Professional Certification Advanced-Cross-Channel Salesforce Study Notes

Web

Mobile

Serve-side

Email

Sales cloud entry audience in journey builder

Use a api to trigger journey directly from ecom site and use email address as subscriber key.

Use an api to create record in sales cloud directly from the ecom site

Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins

Lead

Contact.

Person account, (opportunities, Quick send message records)

Create a pre-filtered, sendable copy of the data extension for each journey instead of using the same data extension for multiple journeys.

Make sure you are connected to a fiber internet connection.

Use an ETLtool such as Automation Studio for large-scale segmentation before admitting contacts into Journey Builder instead of filtering contacts within the entry source.

Create a userlD and permission set that will be used only for the configuration of Journey Builder processing.

Do not use a filter in the entry source to filter more than 50% of your contacts