PEGAPCDC87V1 Exam Dumps : Certified Pega Decisioning Consultant (PCDC) 87V1

Ensuring Latest Customer Information: To ensure that the outbound run always uses the latest customer information, you need to select the "Refresh the audience" option. This setting ensures that the audience is refreshed with the most recent customer data before the campaign is executed.

Implementation: Navigate to the campaign configuration and select the option to refresh the audience before running the campaign. This guarantees that any changes or updates to the customer data are taken into account.

To configure the arbitration factor for nudging the Platinum Plus credit card to customers who visit the home page, you need to focus on action value. Action value takes into account the business value or importance of an action, which aligns with the goal of promoting a specific credit card to customers.

Arbitration in Pega CDH - Arbitration is the process of ranking actions based on their priority. Factors like propensity, context weighting, action value, and business levers are considered during arbitration.

Action Value - This factor assesses the intrinsic value of an action, which includes its business value. It is crucial when a business objective, like promoting a specific credit card, needs to be prioritized.

Implementation - By configuring action value, you ensure that the Platinum Plus credit card offer has a higher priority over other actions for customers visiting the homepage.

 Ensuring the Email Channel is Enabled:

Navigate to the Channels tab in the Next-Best-Action Designer.

Ensure that the toggle for the Email channel is set to ON.

This action enables the email channel, making it available for use in Next-Best-Action strategies.