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Professional Diploma in Digital Marketing Questions and Answers

Question 1

Where would you click in the Google AdWords screen shown in order to adjust your campaign spend allowance? Click in the screen below.

Options:

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Question 2

What kind of coding script executes to make Google Analytics work? Choose one of the following:

Options:

A.

Javascript

B.

HTML script

C.

VBA script

D.

Pearl script

Question 3

Which one of the following is NOT considered to be a strength of display advertising?

Options:

A.

Ability to engage face-to-face with the customer

B.

Ability to achieve sales and conversions

C.

Ability to sustain a conversation with the customer

D.

Ability to generate a large volume of clicks