Marketing-Cloud-Advanced-Cross-Channel Exam Dumps : SalesforceMarketing Cloud Advanced Cross ChannelExam

To send a real-time email with a dynamic buy link when stock levels drop below 50, the most effective APIs to use are:

• B: REST API: This API can be used to integrate real-time triggers from your stock management system to Salesforce Marketing Cloud. It allows you to send real-time communications based on stock changes.
• C: Transactional Messaging API: Specifically designed for real-time, triggered messaging, this API is ideal for sending transactional emails that include dynamic content like a buy link based on immediate changes in data, such as inventory levels.

The functionalities of Advertising Studio in Salesforce Marketing Cloud include:

• A: Facebook Advanced Match: This feature allows users to match their customer data with Facebook user profiles to enhance the targeting of their ads.
• B: LinkedIn User Match: Similar to Facebook Advanced Match, this functionality enables users to match their data with individual LinkedIn users for targeted advertising.
• C: LinkedIn Company Match: This allows matching to LinkedIn company profiles, enabling targeted B2B advertising campaigns.

Social Studio unifies anonymous and known identities through:

• A. Deterministic matching: This method relies on definite identifiers (such as email addresses or phone numbers) to merge anonymous user data with known customer profiles, ensuring that interactions across different platforms and sessions are linked to the correct individual.