AD0-E555 Exam Dumps : Adobe Marketo Engage Professional

To change the channel of an Event Program from Webinar to Seminar, the marketing manager needs to follow these steps:

• From Marketing Activities, select the event program from the tree.
• Navigate to the Setup tab.
• Double-click the current Channel.
• Select a new Channel from the drop-down list.
• Click Save.

References: Edit an Event Channel | Adobe Marketo Engage - Experience League

• A single opt-in process is when a person fills out a form and is automatically added to the mailing list without any further confirmation1.
• An automatic opt-in process is when a person is added to the mailing list without their explicit consent, such as by pre-checking a box or by purchasing a product2.
• A double opt-in process is when a person fills out a form and is then sent an email that requires a click to confirm the opt-in. This ensures that the person has given their permission and has a valid email address13.
• Therefore, the correct answer is C. Double opt-in, as it matches the description of the scenario given in the question. References:
• 1: How to Set Up Double Opt-In (COI) - Marketo
• 2: Opt-In Email Marketing Benefits and Best Practices for 2024
• 3: Double opt in process - Marketing Nation

• A People Performance report is a report that measures database growth over time. It shows how many people were added, and when. It also allows grouping the results by any person or company attribute, or by segmentation1.
• To create a People Performance report, follow these steps1:
• To view the results, click the Report tab. You will see the number of people created in the Database in the last six months, grouped by industry. References: 1: People Performance Report | Adobe Marketo Engage