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AMA PCM Exam With Confidence Using Practice Dumps

Exam Code:
PCM
Exam Name:
Professional Certified Marketer
Certification:
Vendor:
Questions:
316
Last Updated:
Jan 2, 2025
Exam Status:
Stable
AMA PCM

PCM: Certified Marketer Exam 2024 Study Guide Pdf and Test Engine

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Professional Certified Marketer Questions and Answers

Question 1

Which of the following is a feature of a warehouse club?

Options:

A.

A large assortment of food and other products

B.

High prices and luxury merchandise

C.

Little to no in-store service and sales expertise

D.

Deep but narrow assortments and sales associate expertise

E.

An inconsistent assortment of brand name merchandise sold at a significant discount

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Question 2

Carnival Cruise Lines increased the price of its seven-day cruise package by 20 percent recently. If demand for its cruises is negatively elastic, which of the following is the likely outcome of the increase in price?

Options:

A.

The company will see an increase in customer bookings.

B.

The company's profit will decrease though its revenue will increase.

C.

The company will see a decrease in total revenue.

D.

There will be no change in the number of cruises booked.

E.

The company's total revenue will increase.

Question 3

Cuppa, a coffee-mug manufacturer, invests money in procuring equipment to produce custom prints on coffee mugs. Cuppa also releases a new line of eco-friendly porcelain mugs priced at $20 each. Cuppa spends $24,000 per month on its production, including employees' salaries. The cost of producing and packaging each mug is $12. Cuppa has a target profit of $8,000 a month. How many mugs should Cuppa sell to gain this profit?

Options:

A.

1,000

B.

2,000

C.

3,000

D.

4,000

E.

5,000