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Pearson Data-Cloud-Consultant New Attempt

Salesforce Certified Data Cloud Consultant (WI25) Questions and Answers

Question 17

Northern Trail Outfitters (NTO) asks its Data Cloud consultant for a list of contacts who fit within a certain segment for a mailing campaign.

How should the consultant provide this list to NTO?

Options:

A.

Create the segment and then click Download to obtain the segment membership details to provide to NTO.

B.

Create a new file storage activation target, create the segment, and then activate the segment to the new activation target.

C.

Create the segment, select Email as the activation target, and activate the segment di nearly to NTO.

D.

Create the segment and then activate the segment to NTO's Salesforce CRM.

Question 18

A financial services firm specializing in wealth management contacts a Data Cloud consultant with an identity resolution request. The company wants to enhance its strategy to better manage individual client profiles within family portfolios.

Family members often share addresses and sometimes phone numbers but have distinct investment preferences and financial goals. The firm aims to avoid blending individual family profiles into a single entity to maintain personalized service and accurate financial advice.

Which identity resolution strategy should the consultant put in place?

Options:

A.

Configure a single match rule with a single connected contact point based on address.

B.

Use multiple contact points without individual attributes in the match rules.

C.

Use a more restrictive design approach to ensure the match rules perform as desired.

D.

Configure a single match rule based on a custom identifier.

Question 19

Northern Trail Outfitters wants to create a segment with customers that have purchased in the last 24 hours. The segment data must be as up to date as possible.

What should the consultant Implement when creating the segment?

Options:

A.

Use streaming insights for near real-time segmentation results.

B.

Use Einstein segmentation optimization to collect data from the last 24 hours.

C.

Use rapid segments with a publish interval of 1 hour.

D.

Use standard segment with a publish interval of 30 minutes.

Question 20

A customer wants to create segments of users based on their Customer Lifetime Value.

However, the source data that will be brought into Data Cloud does not include that key performance

indicator (KPI).

Which sequence of steps should the consultant follow to achieve this requirement?

Options:

A.

Ingest Data > Map Data to Data Model > Create Calculated Insight > Use in Segmentation

B.

Create Calculated Insight > Map Data to Data Model> Ingest Data > Use in Segmentation

C.

Create Calculated Insight > Ingest Data > Map Data to Data Model> Use in Segmentation

D.

Ingest Data > Create Calculated Insight > Map Data to Data Model > Use in Segmentation