Newly Released SAP C_C4H63_2411 Exam PDF

When importing data into the SAP Customer Data Platform, it’s crucial to ensure that the original timestamp of the customer event activity is mapped in the event metadata. This allows for the correct application of logic and maintains an accurate current image of the customer. Additionally, to prevent the same event from being ingested more than once, the identifier of the event must be mapped to the deduplication identifier in the event metadata. If multiple events are sent with the same identifier value in this mapped field, only the first will be ingested.

References = The information is verified and matched with the guidelines provided in the SAP Customer Data Platform documentation on the SAP Help Portal1.

When importing data into the SAP Customer Data Platform, several considerations are crucial for ensuring the integrity and usability of the imported data:

B. The identifier of the event must be mapped to the deduplication identifier to prevent the same event from being ingested twice.This practice ensures that each event is unique within the system and avoids duplicating data, which can lead to inaccuracies in customer profiles and analytics.

D. The original timestamp of the customer event activity needs to be mapped in the event metadata.Preserving the original timestamp is essential for maintaining the chronological accuracy of events. It allows the platform to correctly interpret and utilize the temporal context of data, which is crucial for analytics, segmentation, and triggering timely engagements.

These considerations are key to maintaining the quality and reliability of data within the SAP Customer Data Platform, ensuring that imported data provides accurate and actionable insights.

References:

SAP Customer Data Platform documentation on data import best practices and considerations.

Technical guidelines for ensuring data integrity and accuracy during the import process.

Activity indicators within the SAP Customer Data Platform are calculated metrics that measure the performance of various business areas based on customer activities. They serve as foundational components for constructing Customer Experience (CX) flows, building audiences for targeted marketing, and marking entries in CX journey milestones. These indicators are recalculated whenever relevant customer activity is ingested, allowing for dynamic segmentation and triggering of CX flows or journey milestones based on customer behavior.

References = This information is corroborated by the SAP Help Portal documentation on Activity Indicators, which outlines their role in gauging business performance and their application in CX flows, audience building, and CX journey milestones1.

 The event model in the SAP Customer Data Platform supports various metadata fields to provide information about the event itself. Two of the supported metadata fields are:

Timestamp: This field is used as the original timestamp of the event occurrence. If not defined, the time of event ingestion is used instead.

Deduplication Identifier: This field is assigned for deduplication purposes to prevent the same event from being ingested more than once. If multiple events are sent with the same identifier value in this field, only the first will be ingested.

These metadata fields are crucial for ensuring the accuracy and uniqueness of event data within the platform.

References = The details about the supported metadata fields are found in the SAP Customer Data Platform documentation under the section "Event Metadata"1.

 In the SAP Customer Data Platform, audiences are groups of customers that marketers can target in marketing campaigns. Marketers build audiences by applying conditions to profile attributes, segments, and activity indicators. These conditions help in defining the specific characteristics of the audience members based on their profiles and behaviors. References = Audiences | SAP Help Portal, Creating Audiences - SAP Learning