Media-Cloud-Consultant Leak Questions

For a successful migration from a legacy solution to Salesforce Media Cloud, it's important to first identify the relevant legacy data objects and then map them to the corresponding objects within the Media Cloud data model. This mapping may involve both standard objects provided by Media Cloud and custom objects that may need to be created to accommodate specific data or functionality not covered by the standard model. This approach ensures a seamless transition of data, preserving its integrity and maintaining continuity of operations. It's also crucial to consider the relationships between objects and any specific business logic that needs to be replicated or adapted in the new environment.

References:

• Salesforce Data Migration Guide: https://developer.salesforce.com/docs/atlas.en-us.dat.meta/dat/
• Salesforce Media Cloud documentation: https://www.salesforce.com/products/media-cloud/overview/

For a seller to create media plans for digital products using the Advertising Sales Management (ASM) Create Media Plan OmniScript in Salesforce Media Cloud, it's essential they have write access to specific objects that are integral to the media planning and sales process. These objects include:

• Quotes: This object is critical as it allows sellers to propose prices for various advertising spots or spaces within media content. The quote object captures proposed prices for ad placements, making it a central piece in creating a media plan.
• Ad Quote Line: This object represents individual line items within a quote, detailing specific ad placements, durations, and other relevant specifications for each proposed ad spot within the media plan.

Ensuring sellers have write access to these objects enables them to efficiently create, modify, and propose media plans to prospective advertisers, streamlining the sales process.

References:

• Salesforce Advertising Sales Management documentation:https://help.salesforce.com/
• Salesforce Media Cloud resources: https://www.salesforce.com/products/media-cloud/overview/

For a B2B advertising publishing company that sells a variety of ad types through Salesforce Media Cloud, the two media types available for planning out-of-the-box are:

• Digital: This media type covers online advertising formats such as digital banners, video ads, and other forms of digital content. Media Cloud supports digital ad planning with functionalities tailored to the needs of digital advertising.
• Linear: This refers to traditional linear TV advertising, where ads are scheduled to run at specific times within a broadcast. Media Cloud provides out-of-the-box capabilities for planning and managing linear TV ad campaigns.

These media types are supported natively within Media Cloud, enabling sales representatives to plan and sell ads across these channels efficiently.

References:

• Salesforce Media Cloud documentation: https://www.salesforce.com/products/media-cloud/overview/
• Salesforce Media Cloud Advertising Sales Management Guide:https://help.salesforce.com/

When creating a proposal line item that includes a picklist type attribute, the consultant must ensure the attribute is "Run-time Configurable" (B) during its assignment to the parent object type. This non-overridable behavior allows the attribute's value to be selected dynamically at the time of proposal line item creation, providing the necessary flexibility to adapt to varying proposal requirements.References:

• https://help.salesforce.com/
• https://www.salesforce.com/products/media-cloud/overview/