Changed Salesforce-AI-Associate Exam Questions

“Streamlining case management by categorizing and tracking customer support cases, identifying topics, and summarizing case resolutions are some key benefits of AI in improving customer experiences in CRM. AI can help automate and optimize various aspects of customer service, such as routing cases to the right agents, providing relevant information or suggestions, and generating reports or insights. AI can also help enhance customer satisfaction and loyalty by reducing wait times, improving response quality, and providing personalized solutions.”

Transparency in AI refers to making AI decisions understandable and accountable to users and stakeholders. It involves explaining how AI models make decisions and ensuring that users can question or challenge AI outcomes.

Option A (Incorrect): While establishing an ethical and unbiased culture is essential for responsible AI development, it does not directly contribute to AI transparency. Transparency requires clear communication and user engagement.

Option B (Incorrect): Communicating AI goals and objectives is helpful but insufficient on its own. Transparency also includes revealing AI decision-making processes and allowing user oversight.

Option C (Correct): Allowing users to give feedback regarding AI inferences ensures transparency by making AI decision-making accountable. Users can report errors, biases, or misunderstandings, helping improve AI fairness and reliability.

“The most likely impact that high-quality data will have on customer relationships is improved customer trust and satisfaction. High-quality data means that the data is accurate, complete, consistent, relevant, and timely for the AI task. High-quality data can improve customer relationships by enabling AI systems to provide personalized and relevant products, services, or solutions that meet the customers’ expectations, needs, and interests. High-quality data can also improve customer trust and satisfaction by reducing errors, delays, or waste in customer interactions.”