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Salesforce Marketing-Cloud-Administrator Exam With Confidence Using Practice Dumps

Exam Code:
Marketing-Cloud-Administrator
Exam Name:
Salesforce Certified Marketing Cloud Administrator (SU24)
Certification:
Vendor:
Questions:
159
Last Updated:
Dec 22, 2024
Exam Status:
Stable
Salesforce Marketing-Cloud-Administrator

Marketing-Cloud-Administrator: Marketers Exam 2024 Study Guide Pdf and Test Engine

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Salesforce Certified Marketing Cloud Administrator (SU24) Questions and Answers

Question 1

To prevent retention of stagnant data, Northern Trail Outfitters (NTO) wants any

inactive data stored in data extensions to be cleared after 12 months.

What action should NTO take?

Options:

A.

Configure the business unit data retention setting to 12 months

B.

Configure the Enterprise-wide default retention to one year

C.

Set inactive date to be automatically cleared after one year, but is recoverable

D.

Apply a row-based retention to each data extension as it is created, set to 12 months

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Question 2

A customer team wants to retarget subscribers who click on links of key items promoted across email campaigns. The customer has indicated the following:

• Emails will be built using a custom dynamic template for these messages.

• Links will vary over time and across campaigns.

• Click activity will be cross-referenced with subscribers' regional markets on a master subscriber data extension.

• Retargeting messages will dynamically populate content based on regional market.

In order for this solution to be viable, which skill set does the customer team need to possess?

Options:

A.

AMPscript

B.

SSJS

C.

SQL

D.

HTML

Question 3

A customer will provide a single daily file on the Marketing Cloud SFTP at 3 AM and needs an alert if the file is not present on time. The file needs to be: Imported into a staging data extension. Separated into two different data extensions.

Which workflow should meet these requirements?

Options:

A.

Scheduled Automation: File Transfer Activity > Import File Activity > SQL Query Activity 1 > SQL Query Activity 2

B.

Scheduled Automation: Import File Activity > SQL Query Activity 1 > SQL Query Activity 2

C.

File Drop Automation: Import File Activity > SQL Query Activity1 > SQL Query Activity 2

D.

File Drop Automation: File Transfer Activity > Import File Activity > Filter Activity > SQL Query Activity 1