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Marketing-Cloud-Account-Engagement-Consultant Exam Dumps : Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201)

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Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) Questions and Answers

Question 1

What is true about A/B testing? [Choose two answers]

Options:

A.

You can disable A/B testing before and after email sent.

B.

You can only do A/B testing on list emails.

C.

When you turn off A/B testing you will have to choose which version to keep.

D.

It is recommended to test at least 5 different elements in your A/B tests.

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Question 2

What would an Administrator set up to have a document automatically download after a successful form completion?

Options:

A.

Include a link to the content in the Thank You Content of the form.

B.

Redirect the prospect to a landing page that has a link to download the content by checking the box labelled "Redirect the prospect instead of showing the form's Thank You Content."

C.

Redirect the prospect directly to the URL of the content by checking the box labeled "Redirect the prospect instead of showing the form's Thank You Content."

D.

Create an email template that includes a link to your document. On your form, add a completion action to "Send autoresponder email" and select the email template that includes the document.

Question 3

LenoxSoft operates in both North America and Europe and has separate Marketing Cloud Account Engagement Business Units (PBUs) for each country within each region. The Chief Marketing Officer who oversees both regions wants to ensure that the assets are as personalized as possible to their respective country.

What could LenoxSoft marketers create for each region to meet this requirement?

Options:

A.

Assets that adhere to GDPR best practices in the European BUs and CAN-SPAM best practices in the

North American BUs.

B.

Multiple tracker domains within each BU that are country specific. Apply country relative tracker

domains to assets delivered in each country.

C.

A tracker domain that is not specific to any given region or country and apply it to the assets used

in both the European and North American BUs.

D.

A tracker domain specific to the European region and an additional tracker domain specific to the North American region.