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Marketing-Cloud-Account-Engagement-Consultant Exam Dumps : Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201)

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Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Questions and Answers

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Question 1

LenoxSoft hosts content in Marketing Cloud Account Engagement and makes it available to prospects via a form submission on their website. They have noticed a high number of form submissions, but some email addresses provided appear to be invalid or fake.

Which two strategies for gating content should ensure real prospects are the ones accessing the content?

Choose 2 answers

Options:

A.

Prospects with invalid emails are sent an autoresponder requesting email verification.

B.

Prospects with invalid emails are marked as 'Do Not Email' to avoid future communication.

C.

Using the data format drop-down, set the email validation option at the form level.

D.

Send the content via an autoresponder email with a link to download the content.

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Question 2

Monthly cost of Salesforce Engage is

Options:

A.

50$

B.

100$

C.

It's always free

D.

15$

Question 3

Why should a company assign prospects in Marketing Cloud Account Engagement via Salesforce active assignment rules instead of using other Marketing Cloud Account Engagement assignment actions?

Options:

A.

The ability to allow Salesforce to overwrite an assigned user in Marketing Cloud Account Engagement

B.

The ability to use existing complex Salesforce lead routing processes

C.

The ability to assign prospects via automation instead of manually

D.

The ability to assign prospects based on specific criteria being met

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