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Marketing-Cloud-Account-Engagement-Consultant Exam Dumps : Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201)

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Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) Questions and Answers

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Question 1

LenoxSoft has a large database of leads and contacts in Salesforce. These leads and contacts contain information stored in custom fields. They have not imported these leads or contacts into Marketing Cloud Account Engagement or set up any custom fields in Marketing Cloud Account Engagement.

What should their first step in Marketing Cloud Account Engagement?

Options:

A.

Import .CSV file containing custom field data into Marketing Cloud Account Engagement.

B.

Manually create and map custom fields in Marketing Cloud Account Engagement.

C.

Import leads and contacts from Salesforce into Marketing Cloud Account Engagement.

D.

Enable custom field creation via the Salesforce Connector.

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Question 2

A Marketing Cloud Account Engagement administrator finds that all of the email addresses for their Marketing Cloud Account Engagement users have changed. What would be the root cause of this change?

Options:

A.

Import and update users

B.

Table action updated users

C.

Marketing Cloud Account Engagement Admin changed each email address

D.

User sync mapped email address

Question 3

"LenoxSoft's marketing team developed a cross-selling engagement studio program for customers who have 1 or more of their products. They want to empower sales users who have Salesforce Engage licenses to make sure their contacts are included in the program.

What is the best way to allow sales to accomplish this?

Options:

A.

Add contacts to the program's Campaign as campaign members.

B.

Export contacts from Salesforce and import them into Marketing Cloud Account Engagement.

C.

Use the Add to List completion action on forms.

D.

Use the Add to Nurture action on page layouts.

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