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Marketing-Cloud-Account-Engagement-Consultant Exam Dumps : Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201)

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Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) Questions and Answers

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Question 1

The sales team wants marketing to automatically nurture current customers who are up for renewal in 60 days in an ongoing basis. Which two actions would be needed to nurture the prospects?

Choose 2 answers

Options:

A.

Make a suppression list for the program.

B.

Make a repeating engagement program.

C.

Make a recipient list for the program.

D.

Make a segmentation rule for the program.

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Question 2

How can an interested lead that comes to Lenoxsoft's website and fills out the Contact Us form receive a follow-up email each time he or she submits?

Options:

A.

Send using the form's completion actions.

B.

Send using an automation rule

C.

Use a dynamic list to use as a recipient list on an email send.

D.

Send using a segmentation rule.

Question 3

Several of the sales team members at LenoxSoft have shared that their customers are getting autoresponder emails, but they are not receiving other marketing sent emails. After investigating, they found that the leads and contacts in question are opted out.

How should LenoxSoft enable these prospects to get marketing content again?

Options:

A.

Run a permission pass effort to all of the leads and contacts who have opted out.

B.

Enable the prospect resubscribe feature in Marketing Cloud Account Engagement to allow prospects to opt back in.

C.

Create an automation rule to clear the opt out field on the leads and contacts.

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