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Marketing-Cloud-Account-Engagement-Consultant Exam Dumps : Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201)

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Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Questions and Answers

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Question 1

LenoxSoft added Engagement History metric fields to campaign page layouts in their Salesforce org. All of the values for the Engagement History metric fields are "0".

What could be the explanation for this experience?

Options:

A.

The campaign is not a connected campaign so the data is not syncing.

B.

The Marketing Cloud Account Engagement users do not have the Marketing Cloud Account Engagement permission set and cannot see the data.

C.

The engagement with those assets happened before the fields were added to the page layouts.

D.

The data hasn't been refreshed in 24 hours so the values haven't been updated.

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Question 2

Which standard connectors can be activated in Marketing Cloud Account Engagement [Choose two answers]

Options:

A.

Survey Monkey

B.

Youtube

C.

GoToWebinar

D.

Olark

Question 3

Why should a company assign prospects in Marketing Cloud Account Engagement via Salesforce active assignment rules instead of using other Marketing Cloud Account Engagement assignment actions?

Options:

A.

The ability to allow Salesforce to overwrite an assigned user in Marketing Cloud Account Engagement

B.

The ability to use existing complex Salesforce lead routing processes

C.

The ability to assign prospects via automation instead of manually

D.

The ability to assign prospects based on specific criteria being met

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