CIMA Operational E1 Syllabus Exam Questions Answers

Managing Finance in a Digital World Questions and Answers

Question 81

Simone is a management accountant at a jewellers called ShinyShiny. She is currently conducting operational reporting for them.

Which of the following will Simone not discover during her operational reporting?

Select ALL that apply.

That ShinyShiny isn't able to pay back its loans.

That ShinyShiny's processes need to be improved.

That the level of sales in one shop are higher than another.

That the gold bangles sell better than the silver bangles.

That more men than women seem to be buying their products.

Question 82

Mr W wants to replace the family car. The cost of repair is becoming prohibitive so he has agreed with his wife to buy a new vehicle.

Put the tokens below in the correct order to demonstrate the stages in the buying process, according to Lancaster and Withey.

Question 83

Which of the following is NOT one of the "three V's" of Big Data?

Volume

Variety

Variability

Velocity

Question 84

A facilities management company sells to local councils.

Which THREE of the following are appropriate methods of marketing?

Personal selling

Exhibitions

Technical seminars

Celebrity endorsements

Newspaper adverts

Social media